dsad work: To Be or To Be

To Be or To Be

The difference between commercial art and communication design, better known as art and graphic design, is something that can always be debated. This project explores the possibilities of them being the same or different. By using the contrast with color and disciplines I created a small short movie hoping to open up a debate. The question is for anyone who thinks it's not just a simple answer.

Case Study

Project Goal

My goal for this project was to tell a story with a strong visual aid. I chose red and black to represent the two sides. With red being "art" and black being "design." The story is played from 3 different perspectives to show how the question waivers a lot.

Overview

Creating a small world that feels lived in, is very important. For short films or feature films. Having the small world I created, helps the viewer feel more connected to the conversation. Instead of asking the viewer to join in. I pull them into the actual screen.

PROJECT OVERVIEW:

Expressive color
Visual experience
Multiple forms of advertising
Strong visual effects

Having a clear difference between art and design creates a divide. However having both of them still sit in the red that represents art, shows how they are still related.